TypeZeroAIest. 2024 · Basingstoke

Automation and AI for businesses that want things to actually work

I'm Ben Pritchard — a Computer Science graduate based in Basingstoke, Hampshire. I build AI tools and automations that solve real problems for small businesses, locally and nationally.

— Ben
[ portrait — ben, ~2025 ]
Currently open

2 slots · Q3 2026

First Class, Loughborough CS

Sole trader, registered in E&W

Reply within one working day

Most of what I build is unglamorous — a quieter inbox, a missed-call that gets answered, an admin job that no longer needs a person. That's the point.

— From a recent note to a client

Three ways I tend to work with the people who get in touch — pick the one that sounds closest.

Every engagement starts the same way — a thirty-minute call, no slide deck, no obligation. If we're not a fit I'll tell you who is.

SME Automation & AI Tools

WhatsApp bots, AI chatbots, workflow automations and quietly useful little tools — built for the businesses I sit next to in the local high street.

  • a.WhatsApp lead bots
  • b.Inbox triage
  • c.Internal admin tools
  • d.Calendar automations
Fixed-price · from £1.2kEnquire →

Technical AI Engineering

LLM integration, retrieval pipelines and bespoke AI systems for startups and scaleups that need a thoughtful engineer rather than a packaged platform.

  • a.RAG over your docs
  • b.Eval-driven pipelines
  • c.Voice & WhatsApp agents
  • d.Custom evaluations
Project · from £6kEnquire →

Fractional AI Consultancy

Ongoing technical leadership for growing businesses — strategy, architecture and hands-on delivery, two or three days a fortnight, for the price of a contractor.

  • a.Roadmap & architecture
  • b.Hiring & code review
  • c.Pairing with your team
  • d.Quiet delivery work
Monthly · from £2.4kEnquire →

Two small products I'm building alongside client work — both born from the same observation.

Live · from £150/month

TradeBot.

I built TradeBot to solve a specific problem: tradespeople miss calls and messages when they're on a job, and those missed messages quietly become lost jobs. TradeBot handles the enquiry, asks the right questions, and logs everything — so nothing falls through the cracks.

Answers WhatsApp 24/7
Qualifies the job before booking
Logs every enquiry to a CRM
Escalates real emergencies to you
Sam · Plumber
via TradeBot
Hi — can you come fit a new combi this week?
I'm Sam's bot 👋 What's the postcode & current boiler model?
RG21 6AA — Worcester Greenstar 24i
Got it. Sam's free Thurs at 9. Shall I book it in?
Yes please
Booked ✓ — I've sent Sam the details and you'll get a text reminder.
Coming soon · 2026

AI Receptionist.

Expanding TradeBot's approach to any small business that receives routine inbound enquiries. Handles WhatsApp and phone calls, answers questions, books appointments and escalates to a human when needed.

Join the early list →
[ ben at his desk, basingstoke ]
At a glance
BSc Computer Science · 1st · Loughborough
Based in Basingstoke, Hampshire
Working with clients across the UK
Sole trader · registered in England & Wales

I'm Ben Pritchard — a one-person practice in the gap between proper engineering and small-business reality.

I started TypeZeroAI because I kept seeing the same problem: small businesses either couldn't afford proper technical help, or were being sold shiny tools that didn't solve their actual problems. I sit in the gap — genuinely technical, but focused on things that work in the real world rather than on a slide deck.

I work with local businesses across Basingstoke and Hampshire, and take on technical projects nationally. If you've got a problem that involves too much manual work, missed messages, or a process that only works because someone remembers to do it — that's where I come in.

40+
projects shipped across SMEs, startups & scaleups
<1d
typical first response to a new enquiry
£150
starting point for a monthly product retainer

Practical notes on AI & automation.

Read all posts →

If you've got an idea you want to talk through, drop me a message.

I read every message and respond personally — usually within one working day. If you'd rather book a call straight away, that works too.

Send me a note —
I'll reply within a working day.